I am very, very excited to announce that my new album, Songs From My Shelf, will be releasing on December 4th, 2010! The physical CDs will be shipping on that date, and we’ll have the CD release party in Costa Mesa where I’ll be performing and you can buy the CD for a discounted price. But, if you just can’t wait for that, you’ll be able to hear parts of the album beforehand! Here’s the plan:
- On Saturday, November 6th, I’ll be releasing a three-song sampler from the CD through NoiseTrade, a music-sharing website started by Derek Webb and some of his friends. The three songs will be available to download on a widget that I’ll have up on this website, on Facebook, etc., and you can download them for free just by providing your email address and zip code. And, if you’d like, you can leave a “tip,” anywhere from $1 to $100, to support the production of the CD. But, even better than that, you’ll be able to take the widget yourself and put it on your Facebook page, your blog, or anywhere else to promote the music to your friends!
- On Saturday, November 20th, the CD will be available on this website through a presale. You’ll be able to buy any of the three packages–digital download only, digital download plus physical CD, or “deluxe package” with digital extras like exclusive videos and chord charts–from the website for a discounted price and get an immediate digital download. The physical CDs will ship on December 4th, but you’ll get the downloads right away.
- And, on Saturday, December 4th, the full release will happen–physical CDs will ship from the presales and any new orders, and most important of all, we’ll have the CD release party in Costa Mesa, which will be a rockin’ good time where you can hear songs from the CD performed live and buy the physical CDs at a discount.
So, in the meantime, what can you do? Obviously you can put these three dates on your calendar, so you’ll be sure not to miss any chances to hear the music as it comes out. But you can also spread the word–tell your friends, get the NoiseTrade widget on November 6th, and let everybody know that a great new CD is coming soon. In this brave new world of direct-to-fan marketing, word of mouth is the most invaluable tool there is. So tell your family, friends, colleagues, acquaintances, strangers and mortal enemies–and I’ll see you on December 4th!